Generating revenue data is at the heart of business operations at Stripe which combines a payments platform with applications that are designed to achieve just that objective.
Stripe’s solutions still provide unique solutions that differentiate it from those of its competitors in many ways. Among the many advantages of using Stripe’s payment system, consider the following 4 discerning features:
It is a general norm that to process online transactions, you need both a payment gateway and payment processor. The job of the gateway is to securely transmit the customer’s credit card payment information to the processor that processes the transaction. Funds from the customer’s bank are temporarily routed to a merchant account (in the case of a PSP such as Stripe, it is an aggregated account) where credit card-related fees are deducted from the sum. Stripe combines this gateway functionality and payment processing into a single product, making it a convenient way to handle eCommerce.
Here is an overview of how Stripe can be deployed to process either online or in-person transactions:
Designed with non-programmers in mind, Stripe Checkout lets you build a customized hosted payment page without writing any code. If you know your way around your site’s content management system (CMS), you can set everything up by cutting and pasting the appropriate code snippets and then selecting from several pre-installed customization options.
While those options might be a bit basic, Stripe Checkout has features that include support for email receipts, coupons and promo codes, automatic tax collection, foreign language support, and chargeback protection. Stripe Checkout is a great out-of-the-box solution for new eCommerce merchants, but eventually, you will outgrow its limited and predefined features and options as a beginner. When that happens, you will want to consider moving up to a more customizable solution, such as the Stripe Developer Tools.
Stripe’s potential can be fully unlocked, only if you are proficient at writing code or have access to a developer who can do it for you. If you are not fortunate enough to have a trusty developer available, Stripe can help you find one. This service is not free, of course, but it can be a great investment in helping your business reach new heights.
Stripe offers a truly extensive library of online developer resources, including documentation and pre-formatted code snippets for every feature and option you might want to include on your site. All this information is publicly available on the Stripe website, so you can get an idea of the work involved before you begin. You will, however, need the appropriate API keys that come with your Stripe account before you can go live.
If you also need to accept in-person sales, Stripe Terminal allows you to integrate physical processing hardware into your payment stack. The emphasis here is on mobile systems, with support currently available for the Stripe Reader M2 and the BBPOS Chipper 2X BT, both of which connect via Bluetooth and support magstripe, EMV, and NFC-based payment methods. Support for the BBPOS Wise POSE, a “smart” countertop terminal with a color touch screen and support for Wi-Fi and Ethernet connectivity, is coming soon.
These terminals are available directly from Stripe and are reasonably priced. With Stripe Terminal, you will be able to have all payment data from online and in-person sales available from your Stripe Dashboard.
If you are a freelancer or an independent contractor who relies on invoices to get paid, Stripe is an excellent option. You can generate and send online invoices right from the Stripe Dashboard, complete with customized business logos, line-item breakdowns, automatic tax collection, and most importantly a payment link for convenient and secure payment. Stripe claims that most of its invoices are paid within three days.
Although the coding work required to take advantage of Stripe’s developer tools can be extensive, setting up a basic Stripe account is actually very simple. Here is what you will need to do:
Okay, that was the easy part. You still need to set up Stripe to work with your eCommerce website. Here is a brief overview of how to do it:
You will need two pairs of keys to use Stripe’s REST API: one for testing, the other for when you go live. You can find them in your Stripe Dashboard under Developers —> API Keys. You can toggle between Live and Test keys once your account is activated.
Stripe plays nicely with popular server-side languages/frameworks, with particular care given to Ruby, Python, PHP, Java, Node.js, Go, and . NET. The minimal setup for Stripe is simple. In case you are using a prebuilt option such as Stripe Checkout, it can usually be done by simply copying and pasting the appropriate lines of code to your site.
For a customized option that requires actual coding, you will first need to install the language-appropriate Stripe library. You can do this with package managers, such as npm for Node.js, pip for Python, etc. From there, it is just a matter of setting your API keys and creating an object containing your payment intent with properties for amount, currency, payment method, and the email address the receipt will be sent to. If you are successful, Stripe will return an object containing transaction details.